NotGreenWashing Institute
  • We foster competitiveness and innovation

    We foster competitiveness and innovation

·ALWAYS REDEFINING SUSTAINABILITY·

We boost business sustainability. Our projects are classified into three major lines of action:

Research and development

Strategy

Spreading

Research and development

Sector studies

Sector studies

What is the status of sustainability in each sector?
Where does each company stand in relation to its competitors?

The S Index allows companies to know their real status regarding sustainability and their performance in the sector.

Those studies are based on the opinion expressed by the Heads of Sustainability and CEOs of the main companies in each sector. They are performed regularly and allow executives to compare their results and how they evolve, thus helping in the continuous improvement process.

Global impact

Global impact

How many jobs does the sector really create?
What is the water footprint for each sector?
And what about the carbon footprint?

Does the impact have to be compensated by greater taxes or by added value?

Global Impact presents an integral approach to quantifying the impact of each company in the economic social and environmental fields.

This study aims to (1) collect direct and indirect data about the activity, (2) analyse it and (3) suggest strategies.

Global Impact helps companies and institutions realise all possible impacts derived from any particular economic activity.

Perception studies

Perception studies

What is the relation between the expectations of shareholders, suppliers or clients and your company’s actions?
What expectations do consumers have regarding products and sustainability?
What kind of value does each certificate add?

Digitalisation is changing the way we work in every company. Shareholders, consumers, workers and, generally, society, can now directly access any kind of information.

To be and to seem, that is the question. Companies must be sustainable and must be consequently acknowledged for it.

Perception and materiality studies, as well as every stakeholder’s perception, are the starting point for the definition of priority actions in sustainability by any company. Our methods identify and show the stakeholder’s priorities visually, sorted out by company and sector, in contrast with the strategy of each organisation. By doing so, counterproductive greenwashing is avoided.

Business cases

Business cases

Which are the best sustainability companies and what can we learn from them?

Real business cases describe a critical situation for sustainability and help discussing relevant facts for decision-making. Some questions to be asked are: Do we invest in sustainability? How? How much?

In business schools, future CEOs analyse and discuss in depth about the challenges an their possible solutions, moderated by acknowledged professors.

Creating and discussing cases in business schools benefits the students (future CEOs) and the company, because it gets an outside vision and a multifaceted analysis of management.

Strategy

Exchange ecosystems

Exchange ecosystems

Which are the main challenges or milestones for a company or an industry?
What facts should be known?
Who should we discuss with?

NGWI proposes easing all concerns and solving the main issues affecting a business group or an industry. Its work is done in a flexible and collaborative manner. Companies identify the challenges, and the NotGreenWashing Institute helps them plan working sessions with experts, with the aim of analysing the challenges and exploring possible solutions.

Spreading

Publications

Publications

The most relevant information.

When sustainability becomes the norm, the organisation culture must be transformed and adapted. That is why CEOs must be informed about the most recent news, discussions and trends regarding sustainability.

NotGreenWashing Institute publishes articles about challenges and issues for companies and industries in the field of sustainability every year. They are published in both general and sector media, but also through books that are sent to all partner companies.

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